| Track 1: |
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eBook Production, Workflow and
Metadata |
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| 1:30 - 3:00 pm |
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EPUB 101 |
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Introduction, Overview EPUB Components, EPUB
"Reading System", EPUB Container, EPUB Content, EPUB FAQs, EPUB
Adoption, EPUB Continuing Development and Futures...plus
Demonstrations |
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| Discussion Leader |
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Garth Conboy:
eBook Technologies Inc., President |
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| 3:00 -3:30 pm |
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Workshop Networking Break |
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| 3:30 - 5:00 pm |
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Different Ways to Create EPUB |
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Learn from production specialists "Best
Practices" for production of EPUB from your publishing
workflows. This workshop will feature demonstrations of several
desktop publishing tools and production routines to automate
their eBook production.
Demonstrations will include Adobe InDesign CS4, Direct from XML,
3rd Party Software from Quark or InDesign, HTML to EPUB and
others. |
| Discussion Leader |
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Keith Fahlgren:
O'Reilly Media., Product Technology Engineer |
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Nick Bogaty:
Adobe, Sr. Business Development Manager, Digital Publishing |
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Todd Eckler:
NorthPlains., Executive Vice President |
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Liza Daly:
Threepress Consulting, Owner |
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James
Macfarlane:
Easypress Technologies, President |
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Nathaniel Hoffelder:
MobileRead |
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| Track 2: |
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Sales, Marketing, & Business
Development |
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| 1:30 - 3:00 pm |
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Dispelling Myths Surrounding
Digital Content Distribution |
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This practical session will cover the complete
digital content distribution workflow and lifecyle for
distributing eBooks including EPUB file formats. Learn from
leading distributors and retailers on how to upload, complete
catalog data, and other steps to enable distribution and sale
from online eBook retailers.
Attendees will learn how leading online services
enable management and resale of EPUB titles into several
channels. |
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Tyler Ruse:
Ingram Digital, VP and General Manager, Content Solutions |
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Erica Lazzaro:
OverDrive, Inc, General Counsel |
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| 3:00 -3:30 pm |
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Workshop Networking Break |
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| 3:30 - 5:00 pm |
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eBook Business Models and Strategies |
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Get a comprehensive overview of the basics of
eBooks including business issues driving ePublishing, business
characteristics, business models, areas of experimentation,
challenges and trends. Each of these aspects will be considered
across trade, higher education, reference and STM publishing. We
aim to provide valuable insight for every attendee - even the
most expert! |
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| Discussion Leader |
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Ken Brooks:
Cengage Learning, Senior VP, Global Production & Manufacturing |
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Leslie Hulse:
HarperCollins, Vice
President of Digital Business Development |
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Cynthia Cleto:
Springer Science + Business Media, Global Manager for eBooks |
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